The buying and selling of homes has re-shot in February: the progress experienced has been 15.8% compared to the same month of the previous year, according to data from the National Institute of Statistics, and the stars of transactions made in the second month of the year have been, once again, second-hand housing. At the moment the demand is very active, and if you take your floor at a market price in one or two months you sell it.
But do not think that with putting an ad on the Internet will come an avalanche of people willing to give you any figure for your flat. It is not so easy: you will have to adjust your offer to reality and know how to move if you want to achieve your goal without dying in the attempt. For example, do you know at what price you could sell your home? What would you notice to choose a real estate agency? Are you sure that the decoration of your house will like all potential buyers?
- Put it in your head: the price is not up to you, it is fixed by the market. Determine the price at which you will offer your home is not an easy task. To get a first idea, look for apartments similar to yours in terms of square meters, location and features in online real estate portals. Make an average of the prices and avoid setting an amount well above this figure thinking that this way you will have more negotiation margin.
- The number of calls you will receive will give you a first clue as to whether or not you have guessed the price. If a flat looks nice on the Internet and nobody calls it means it’s too expensive; If you have many visits and nobody buys, it means that the price is good but that the house is ugly.
- Are you in a hurry to sell? Identify your priorities When selling a property, price and time are two variables inextricably linked. Imagine that you bid the house for $ 150,000, you propose to sell it in six months and fixed at $135,000 the minimum amount below which you are not willing to negotiate. If after the first times you do not even have visitors, something goes wrong. The price should be lowered gradually, until the figure adjusts to the demand; if after six months you have not sold even if you have lowered the price to the limit, it means that you did not guess one of the two variables: price or time . Adjusting the price according to the activity of the buyers: an average of six visits per month accompanied by the corresponding purchase offers is a sign that you have found the right price.
- It is not enough to clean the house: depersonalize it. You have to do everything possible to make your apartment look good. But this work is not limited to cleaning and collecting what is out of place. The decoration you have chosen for your home may not like everyone: that collection of dolls that you are so proud of or that armchair that you do not want to throw even if you have holes may horrify a potential buyer. And the first impression is very important. It is necessary to eliminate everything that is very personal and can cause rejection. It is essential to remove all the photos, because the buyer does not want to enter another person’s home. Who does not know how to do it can resort to home staging, a real estate marketing technique that through cardboard furniture, the improvement in lighting and the repair of damages, among other things, aims to leave your apartment as neutral as possible so that it can please the greatest number of people.
- Take advantage of the Internet. The real estate portals online are the best showcase for your home, but its offer is very wide and it is easy for the buyer to get lost in the sea of ads without paying attention to yours. How to do to captivate your attention? First, take care of the photos: they are not worth unfocused images and uploaded to the contrary.
- Offer all documentation. Have all the documentation at hand when you receive potential buyers. For example, the deed of sale. If the apartment is mortgaged or you have a pending payment to pay, try to fix everything before starting the negotiation.